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UK Vapour Brands, part of The Totally Wicked Group - Notes for Editors

UK Vapour Brands forms part of The Totally Wicked Group. Born in 2015 out of a passion for helping smokers, Totally Wicked Group’s wholesale arm, UK Vapour Brands (UKVB) is a leading vaping wholesaler, based in Accrington, East Lancashire. UKVB now supplies a number of convenience and independent vape stores with quality products from the world’s leading vaping brands including; TECC, Joyetech, Eleaf, and Wismec. UKVB also operates a successful B2C ecommerce platform selling a range of leading vaping brands direct to consumers https://www.theelectroniccigarette.co.uk/

Totally Wicked was one of the founding businesses of the UK vaping industry, established in 2008 it has continued to operate at the forefront of the vaping industry. With over a decade of experience since opening its doors, the business has paved the way for people to make the switch from smoking to vaping, enabling hundreds of thousands of its customers to transition from smoking to a safer alternative.

Totally Wicked is a founding member of the Independent British Vape Trade Association (IBVTA), with Totally Wicked CEO Marcus Saxton and Technical Director, Liam Humberstone, both sitting on the board.

The Totally Wicked Group employs over 450 people in its head office, retail stores, e-liquid production facilities, warehouse and distribution business.

With over 150 fully branded and dedicated Totally Wicked retail stores, run as a mixture of corporate and dedicated resellers the Totally Wicked retail business is one of the largest high street vaping presences in the UK.

As well as dedicated vape shops, Totally Wicked products are sold in major grocers including Co-op and Asda. Totally Wicked’s retail reach also extends into more than 600 garage forecourts including EG Group, Ascona and Penny Petroleum sites. Totally Wicked also supplies their UK regulated vape products into a number of wholesalers such as CJ Lang and Henderson Group, distributed to their network of SPAR shops.

Alongside its high-street stores, Totally Wicked has one of the leading online stores in the UK, https://www.totallywicked-eliquid.co.uk/

Group revenue was £119 million in the year ended 31 March 2024.

Totally Wicked Group

September 2024

All requests for further information should be emailed to [email protected]

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