{"id":10,"name":"Greg Ruffin","url":"https:\/\/www.theelectroniccigarette.co.uk\/","description":"Greg entered the vaping industry in 2020 after graduating from university. Since then, he has worked in both wholesale and e-commerce departments gaining a wide product knowledge over a short period of time. As Marketing &amp; Content Manager, Greg wrote most of the content for the site including blogs and product listings, in addition to managing our marketing clients and relationships with leading brands.\r\n\r\nNow in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team. Greg maintains great connections with major brands and is always planning the next exciting stage in our business's ongoing development.","link":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/","slug":"gruffin","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g"},"meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Greg Ruffin | E-Commerce Manager<\/title>\n<meta name=\"description\" content=\"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"profile\" \/>\n<meta property=\"og:title\" content=\"Greg Ruffin | E-Commerce Manager\" \/>\n<meta property=\"og:description\" content=\"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/\" \/>\n<meta property=\"og:site_name\" content=\"TECC Blog\" \/>\n<meta property=\"og:image\" content=\"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=500&d=mm&r=g\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"ProfilePage\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/\",\"url\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/\",\"name\":\"Greg Ruffin | E-Commerce Manager\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#website\"},\"description\":\"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Archives for Greg Ruffin\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/\",\"name\":\"TECC Blog\",\"description\":\"By The Electronic Cigarette Company\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#organization\",\"name\":\"The Electronic Cigarette Blog\",\"url\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/the-electronic-cigarette-company-blog-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/the-electronic-cigarette-company-blog-logo.png\",\"width\":193,\"height\":61,\"caption\":\"The Electronic Cigarette Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/teccompanyuk\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/#\\\/schema\\\/person\\\/402d677b93d68b150f19a4c8b5bf1710\",\"name\":\"Greg Ruffin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g\",\"caption\":\"Greg Ruffin\"},\"description\":\"Greg entered the vaping industry in 2020 after graduating from university. Since then, he has worked in both wholesale and e-commerce departments gaining a wide product knowledge over a short period of time. As Marketing &amp; Content Manager, Greg wrote most of the content for the site including blogs and product listings, in addition to managing our marketing clients and relationships with leading brands. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team. Greg maintains great connections with major brands and is always planning the next exciting stage in our business's ongoing development.\",\"sameAs\":[\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/greg-ruffin-marketing\\\/\"],\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.theelectroniccigarette.co.uk\\\/blog\\\/author\\\/gruffin\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Greg Ruffin | E-Commerce Manager","description":"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/","og_locale":"en_GB","og_type":"profile","og_title":"Greg Ruffin | E-Commerce Manager","og_description":"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.","og_url":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/","og_site_name":"TECC Blog","og_image":[{"url":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=500&d=mm&r=g","type":"","width":"","height":""}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"ProfilePage","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/","url":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/","name":"Greg Ruffin | E-Commerce Manager","isPartOf":{"@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#website"},"description":"Greg entered the vaping industry in 2020 after graduating from university. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team.","breadcrumb":{"@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.theelectroniccigarette.co.uk\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/"},{"@type":"ListItem","position":3,"name":"Archives for Greg Ruffin"}]},{"@type":"WebSite","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#website","url":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/","name":"TECC Blog","description":"By The Electronic Cigarette Company","publisher":{"@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#organization","name":"The Electronic Cigarette Blog","url":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/wp-content\/uploads\/2021\/02\/the-electronic-cigarette-company-blog-logo.png","contentUrl":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/wp-content\/uploads\/2021\/02\/the-electronic-cigarette-company-blog-logo.png","width":193,"height":61,"caption":"The Electronic Cigarette Blog"},"image":{"@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/teccompanyuk"]},{"@type":"Person","@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/#\/schema\/person\/402d677b93d68b150f19a4c8b5bf1710","name":"Greg Ruffin","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/42541ccb76088493cfabc089d90be7ae6ee4392e50ed8b31c6deffc928c835ba?s=96&d=mm&r=g","caption":"Greg Ruffin"},"description":"Greg entered the vaping industry in 2020 after graduating from university. Since then, he has worked in both wholesale and e-commerce departments gaining a wide product knowledge over a short period of time. As Marketing &amp; Content Manager, Greg wrote most of the content for the site including blogs and product listings, in addition to managing our marketing clients and relationships with leading brands. Now in senior management, he was promoted to Ecommerce Manager in 2026, responsible for website growth, SEO, weekly comms and leading the TECC.co.uk business with his team. Greg maintains great connections with major brands and is always planning the next exciting stage in our business's ongoing development.","sameAs":["https:\/\/www.theelectroniccigarette.co.uk\/","https:\/\/www.linkedin.com\/in\/greg-ruffin-marketing\/"],"mainEntityOfPage":{"@id":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/author\/gruffin\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/wp-json\/wp\/v2\/users\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theelectroniccigarette.co.uk\/blog\/wp-json\/wp\/v2\/users"}]}}